Price Complexity in Laboratory Markets Report
In a new report, the CFPB conducted research which demonstrated that consumers tend to pay more for products that have more complex pricing structures. The article cites, "The research has implications for understanding how junk fees impede fair and competitive pricing in markets like auto loans or mortgages, where consumers have to evaluate extended warranties, add-ons, closing costs, and a wide variety of other fees instead of an all-inclusive price."
